[ih] Design choices in SMTP (custom emails per recipient)

[John Lowry]

Another reason that I ran into when standing up mail lists for
my non-profits was to have automatic handling of bounced emails.
My open source CRM app/database can insert tags and records 
into email.  If mail gets returned/rejected, then there are many things 
that can be done about it.

I don’t use it that way on principle but then my mailing lists are pretty small.

I distinctly remember using telnet to send email as a diagnostic for rules and
addressing, but also in a scripts to send software build results to distributed
teams.  I suppose that would be hard today and there may be “better” ways.

John


> On Feb 9, 2023, at 09:16, Dave Crocker via Internet-history <internet-history at elists.isoc.org> wrote:
> 
> 
>> The main reason bulk mail is customized these days is to put in unsubscribe links that let recipients unsub with one click without having to guess what address it was sent to.
> 
> 
> The other main reason is to measure things like click-through rates, and to send more emails, to bug you for not having clicked through yet.
> 
> There might be a few other main reasons.
> 
> d/
> 
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> Dave Crocker
> Brandenburg InternetWorking
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> mast:@dcrocker at mastodon.social
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