[Chapter-delegates] Debrief of Frankfurt INET

[Joly MacFie]

Congratulations on a great event, Frederic,

Was there any video shot, will it be posted?

I really like “don’t take the Internet for granted” - perhaps it might be
used as a theme for OneWebDay this year.

j




On Fri, Mar 4, 2011 at 5:05 AM, Frederic Donck <donck at isoc.org> wrote:

> Dear All
>
> Please find herewith a short debrief of our recent INET hold in Frankfurt
> (February 23)
> As you've certainly seen from the agenda (
> http://www.isoc.org/isoc/conferences/inet/11/frankfurt-agenda.shtml) we
> have benefitted from the participation of key international and German
> speakers/panelists- And this has been instrumental in order to achieving our
> three-fold objectives for this INET.
>
>     1. Connecting the International level with Internet local issues.
> The theme of the day "Securing the Future Growth of the Internet:
> Stability, Openness and Trust" allowed for very lively debates, especially
> as the audience was very pro-active. Privacy and network confidence related
> issues remain a hot topic in Europe and in Germany and the conversation
> between the audience and the panelists opened many interesting
> perspectives. Also, the morning session, dedicated to the openness of the
> Internet, has been marked by thought provoking debates, all demonstrating
> the real importance and urgency to engage with all stakeholders at both intl
> and local level on ISOC key principles and strategic messages.
>
> **2. Raising ISOC and ISOC chapter visibility in Germany
> Both feedback from the audience as well as a great coverage in press/media
> (see below) have shown an important interest and focus on ISOC activities in
> Europe and in Germany. This shows, if needed, the importance of engaging
> with stakeholders at local level,  for which the chapters are our leading
> forces.
>
> 3. Media Outreach:
> The objective from a communications perspective was to leverage the content
> of the Frankfurt INET event before, during and afterwards to maximise its
> impact and to extend its reach. Prior to the event we reached out to key
> media contacts, inviting them to the event and arranging some briefings. We
> focused our outreach on the “don’t take the Internet for granted” message
> which resonated well with the German media.On the day of the event we
> issued a press release highlighting the event themes and quoting key
> speakers. Nine journalists attended including representatives from the Wall
> Street Journal, Reuters. Both before and during the event we generated
> some buzz on Social Media – including posting videos of speakers on
> Facebook, event postings on Linked in and the German language Xing in
> addition to regular Twitter updates.The results of the outreach were great
> – this project was an excellent start to new relationships with key German
> media. The coverage was also very positive
> Example coverage
> -eWeek: Open Internet The devil is in the detail<http://www.eweekeurope.co.uk/interview/open-internet-the-devil-is-in-the-detail-21421>
> <http://www.eweekeurope.co.uk/interview/open-internet-the-devil-is-in-the-detail-21421>
> -Deutschlandfunk: *Kontrollnetze und Netzkontrollen<http://www.dradio.de/dlf/sendungen/computer/1398315/>
> *
> * <http://www.dradio.de/dlf/sendungen/computer/1398315/>*-Deutsche Welle: German
> chapter of Internet Society tackles Internet's futur<http://www.dw-world.de/dw/article/0,,6454354,00.html>
>  <http://www.dw-world.de/dw/article/0,,6454354,00.html>-European Voice: What
> kind of Internet does the *EU currently have? And how can it avoid the
> path to ruin?<http://www.europeanvoice.com/article/2011/february/how-to-ruin-the-internet/70184.aspx>
> *
>
> Needless to say, all of this was only possible because of a great
> collective effort and I want to thank again our German Chapter for their
> contribution to this success.
> Hope you find this debrief useful and I look forward to our next (European)
>  INET in Bucharest (November 11, tbc) which will be associated with a EU
> chapters Meeting.
>
> Best Regards
> Frederic
>
> Frederic Donck
> Director European Regional Bureau
> Internet Society
>
> www.isoc.org
>
>
>
>
> _______________________________________________
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> Chapter-delegates at elists.isoc.org
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>
>


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